Changelog
Here you can find all the changes that we make to the Octanist platform
Changelog
Below you can find our most recent changes. The newest updates are listed at the top.
October 10th 2025
- We updated the Facebook integration to help you better track and optimize qualified and converted leads in Meta.
- By default, you can choose from standard events to appear in your Business Manager. In the advanced section, you can also define a custom event name when creating the Meta Outgoing Integration.
- The action_source has been changed from physical_store to system_generated. This allows you to use our events more effectively in ads reporting.
- We added Advanced Matching functionality to improve data matching and capture more conversions, both with and without a Meta Click ID. This option can be enabled or disabled when creating a new integration.
